16 Jul 2012
Devicescape Selected for for Wi-Fi Data Offload
Wi-Fi offload company, Devicescape has been selected the company to help deliver its new wireless service for republic wireless, a division of Bandwidth.com.
Unlike traditional wireless operators who primarily use cellular networks for talk, text, and data, republic wireless phones use Hybrid Calling technology to utilise Wi-Fi as the primary network with cellular as a backup only when needed. This inversion of the status quo supports the company’s subscriber business model of $19 per month for unlimited voice, text and data.
Achieving high WiFi utilisation is essential to this strategy, so republic wireless will leverage Devicescape's Offload Service including its eight million strong Curated Virtual Network (CVN) of Wi-Fi hotspots. The high density of the CVN combined with automated discovery leads to high rates of Wi-Fi usage and improved economics for republic wireless.
"The beauty of Wi-Fi lies in its economics and ubiquitous availability for subscribers," said Brian Dally, SVP & GM, republic wireless." With the inexorable growth of public WiFi, it's easier than ever to be a WiFi person. Devicescape's CVN of millions of high-quality hotspots is key to broadening the market for dramatically more affordable and fair smartphone plans for millions more people."
"republic wireless represents a bold paradigm shift in the way carriers deliver and price smartphone plans," commented Dave Fraser, CEO of Devicescape. " We’re extremely pleased that our offload service can help them achieve their business goals through driving down the underlying access costs."
Devicescape provides WiFi offload solutions for many mobile operators and device manufacturers around the globe. The economics of data over cellular is a growing issue within carrier organisations, particularly as consumption continues to skyrocket in the face of flattening revenues. Devicescape can help alleviate this issue when their Offload Service is integrated into an operator’s overall service strategy, reducing expenses and improving subscriber services.
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